As a wedding photography business owner, dialing in your pricing is one of the most important things you can do. If your pricing is confusing or complicated, you risk working for less than you are worth or even losing out on bookings altogether. How can you set up pricing for your photography business that is clear and concise for clients, and that fairly compensates you for your products and services? Should you focus on building wedding photography packages, or would it be better if you offered your services a la carte?
We interviewed Luxury Wedding Photographer and industry expert, Vanessa Joy, to help unveil which wedding photography pricing model is best for your business! Created in conjunction with Adorama, we believe this guide will help any pro wedding photographer increase their bookings and profits.
In our free Guide, Vanessa shares her 3 must-have Pricing Tips for all wedding photographers. These are tips she has used in her photography business and are ones that can help you set the pricing you need to book ideal clients. Every photography business differs slightly, and these tips are meant to help you achieve the goals you set for your business.
Throughout the guide, we also share a few basic guiding principles to help you choose between wedding photography Packages and A La Carte for your pricing model, including:
– Easy ways to make more money with A La Carte