Being a wedding photography business owner isn’t just one job but several responsibilities and duties under one. One of the biggest responsibilities out of all is booking more weddings, and to do that, you need to market your business and services to the right people in the right way. This can often get stressful for many wedding photographers, but carefully planning and strategizing business tactics can help you avoid that stress. In this blog, we offer you 10 marketing tips for wedding photographers that you can use to grow your business digitally and offline.[···]
Couples who are getting married in this digital age tend to turn to social media to find their dream wedding photographer along with other vendors. Whether it’s Instagram, Pinterest, or Facebook, the online “socials” scene has become the go-to resource for brides and grooms looking for advice, reviews, and so much more. So, what better way to get more clients than to create a solid marketing strategy that also includes online advertising? In this blog, we take you through some of the best ways to use social media ads to boost your wedding photography business![···]
Social media has undoubtedly changed the way you do business and social media marketing is one of the most powerful ways to promote yourself and build your brand. If you are looking to grow your reach, Instagram could be your tool of choice. Your photographs already speak for your brand, and Instagram is built for promoting photographs – so it’s a perfect match! If you need some tips for how to use Instagram to grow your wedding photography business, this blog post could be a game-changer.
Wedding photography is hard work but finding Instagram captions for your beautiful images is sometimes just as challenging! There are times when the perfect Instagram captions comes to mind just by looking at a photo but then there are moments when you just can’t find the words. A situation like this can be frustrating! But we are here to help! Whether you’re looking for Instagram captions for your bridal portraits, the groom, the couple, or any other wedding photo categories, we have something on this list for you.
This blog post discusses how to ask your clients for reviews and what that can mean for your ranking and searchability online!
You dress to the nines, put on makeup, wear your best jewelry for a party — but nobody compliments you. You work on the fence of your house all day, repair it by the time evening arrives, and now it looks like new. Yet, your spouse doesn’t say a word about it.
Aren’t these scenarios a bit unsettling?? It is because everybody wants and loves appreciation! Not receiving feedback for all your efforts is heartbreaking.
This holds true for every individual and every business. Wedding photography businesses are no different. If your clients don’t tell you that they enjoyed your company and your work, how would you know? That’s why getting good reviews is crucial for your growth as a photographer and a business owner.
Receiving good reviews is more than just feeling appreciated. It has many other benefits for your business. Read below.
As a wedding photography business owner, learning How to Create Facebook Ads to Book More Weddings as part of your advertising plan has probably crossed your mind. Do you want to draw more clients to your business? Do you want to remain visible to prospective clients? Magazines, sample albums, leaflets, brochures, or events are all avenues of advertisement. They all are essential for the success of a professional photographer. But, in this digital age, you need to go further and use online and social platforms as well to get more clients.
Advertising your wedding photography business on Facebook might not be a bad idea. According to data from Pew Research Center, 70% of Facebook users in the U.S. log into it on a daily basis. Less than 59% log into Instagram, 38% into Twitter, and 27% into Pinterest. Read on for lots of amazing tips and tricks for How to Create Facebook Ads to Book More Weddings.
After you’ve read this post, check out some more tips for How to Book More Weddings this Season![···]
It’s hard keeping up with social media, especially when it comes to Instagram Post Ideas. But, having a presence on Instagram as a wedding photographer is an excellent way to place your images in front of ideal clients. Many feel it is the perfect platform for wedding photographers to use to grow their business. So that’s why we wanted to share these 5 Instagram Post Ideas with you!
As a company that specializes in professional photo editing services for photographers, we at ShootDotEdit, understand how important your images are to attract and book your ideal clients. Variety in your images and posts helps keep your followers interested. So to stay top of mind with your followers, you can make here are FIVE INSTAGRAM POST IDEAS to highlight your Wedding Photography Business.
FAST FIVE: INSTAGRAM POST IDEAS
As you get new followers, introductions are a simple way to share more about who you are as a person and photographer. When you share facts about you, your followers begin to trust you, which keeps you top of mind.
Because the wedding photography industry changes so rapidly, it can be helpful to share your expertise with your fellow photographers. To attract followers to your educational courses, webinars, and workshops, post about them on your Instagram account.
On your account, you can also use Boomerang as an Instagram Post Idea. This is a way to use Instagram to create unique videos. According to Instagram, Boomerang takes a burst of images, speeds them up, and plays them forward and backward to create a looping video. Boomerang is a great way to liven up your account and have some fun.
4. GUEST TAKEOVER
Another way to spice up your account is to feature a guest takeover or do one yourself. This places your brand in front of another photographer or vendor’s audience, which helps you attract new followers to your Instagram account.
As you implement your Instagram post ideas on your Instagram account, add in a few behind-the-scenes photos. These can be details of a wedding you are prepping for, or a product you are launching. You can also post about behind-the-scenes of your personal life to continue to build trust with followers.
Any Instagram Post Ideas you choose to showcase and share your photos on your Instagram account should represent your brand. Another way to make sure your images match your brand is to Outsource your photo editing to a wedding photography post-production company to ensure each image is consistent and shares who you are as a photographer. When you try different Instagram posts ideas on your business account, you provide followers with a look into who you are as a person and photographer. So why not impress them?
To know more about Instagram post ideas and first-hand experiences of pro wedding photographers, you can read our detailed blog- “9 INSTAGRAM POST IDEAS FROM TOP WEDDING PHOTOGRAPHERS”.
If you want to go the next level in Instagram, check out our blog post on IGTV here!
At ShootDotEdit, our goal is to take the “heavy lifting” of photo editing off your plate — giving you more time to run your business, spend time with your family, or even just have a weekend again!
Click here to learn more about what ShootDotEdit can do for you!
‘Content is the King’ in this digital world. Businesses, as well as individuals, are using content in all forms to brand and advertise themselves. It can be in the form of text, photographs or even videos. This content is constantly and consistently flashed before the eyes of your target audience so as to stay top of mind and drive them towards your business.
VLOGGING is no different. In simple words, vlogging means Video Blogging or making blogs in the form of videos to send across your message to your target audience. It is an interactive video blog about upcoming events or your daily life, as well as any other activity that a vlogger thinks is worth mentioning through a video, instead of writing it on their blog.
It catches the attention of your followers, fans, or potential clients much more effectively than just text or images. It targets your senses of sight and hearing at one go making it much easier for your target clients to remember you. The power of imagery is so strong because it’s directly linked to memory retention.[···]
Here at ShootDotEdit, we know how important it is for you to stay up-to-date with the changes and updates that can help your business most. That’s why, in addition to our photo editing services for photographers, we connect with industry leaders who can share on these topics for your wedding photography business. We reached out to photographer and video-marketing and content creation specialist, Anesha Collins, to learn more about how to use IG TV to grow your photography brand on Instagram. Keep reading to learn more.
As a wedding photography business owner, using social media photography platforms is an essential part of sharing your images with ideal clients. The larger your reach on social media platforms, the more likely it is for your target market to see your work and take the steps to learn more about you.
Since there are several ways to do this and platforms to use, we reached out to Vanessa Joy to discover her take on social marketing and the 3 things you need to know. Keep reading to learn more about The Three C’s Vanessa put together for social media. Plus, learn how to approach them for your photography business.