Lightroom & Photoshop Tips

Top Lightroom Tips to Implement into Your Wedding Workflow

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As a photographer, there are plenty of elements that go into the wedding process, especially your post-wedding workflow. One of the top tools for you to learn and feel comfortable with is Lightroom. When used correctly, Lightroom can help speed up your workflow and keep you as organized as possible. Since you work with various clients and have many tasks to accomplish, organization and speed are keys to your success.

In our Online Trainings, Guides, and blog posts, Lightroom Guru and ShootDotEdit Wedding Pro, Jared Platt, has shared valuable tips for how to use Lightroom to maximize your workflow. Here are the top Lightroom tips you should implement into your wedding workflow from the expert.

Organize Folders

Lightroom allows you to have folders to keep your images organized and easily accessible. Some of the ways to properly use folders in Lightroom is to create individual folders for each session you shoot. Use a folder structure that is similar to the way you store images on your hard drive. Make sure that the folders you create have descriptive names and avoid dates in their naming structure. Learn more about how to organize folders in Lightroom here.

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Culling in Camera: Can it Save You Time?

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During the wedding day, how many images are you shooting? Chances are, you shoot hundreds of images from the wedding day (based on these most important moments) – most of which don’t make it to the final set you send to your clients. And, based on how many images clients really want, the culling process may force you to spend your time getting rid of a ton of images to get to your final total.

Culling your images in Lightroom is not the only way to start the process of delivering a set of the best images from the wedding day. You can start the process earlier by updating your process, and even culling in camera. The biggest question is, can these techniques save you time in your workflow? Here are a few steps you can take to eliminate the number of images you need to cull on your computer during your post-wedding workflow.

Step 1: Shoot What’s Needed

The first step is to start the process before you even take the first set of images. Achieve the best shots possible by properly posing your clients in a place where the background is ideal, the light highlights them, and you know it will be a memorable image. Or, if it’s something you cannot pose, position yourself in the best angle for the image. Before you take the photo, make sure you know it will result in an image that contributes to the overall story of the wedding day. If you only focus on the images that matter, you won’t have to spend as much time on your computer afterwards.

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Image Compliments of Sam Stroud Photography

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Why Shouldn’t You Do It All Yourself?

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When you first started your business, there were so many things you needed to do yourself to figure out the ins and outs of your new role. Then, as your business started to grow, you had more tasks and responsibilities than ever. And sure, doing everything yourself might have seemed like a good idea when you first started. But, taking on every project and task for your business is not a sustainable solution – not if you truly want to grow and reach your goals.

The cost of doing everything yourself adds up over time, and ultimately pushes you a little farther away from your overall goals. This is especially true for your post-wedding workflow, and even more so for your post production. Editing images from every wedding takes away valuable time from your workflow, which is an expense that can hinder your ability to advance your career.

Whether you edit the images yourself, or have an in-house editor, there are so many hidden costs of post production. What are these hidden costs, exactly? Take a look below at the various items you pay for when you do everything yourself.

Management Costs

One of your roles as a business owner is to manage your business. Although you manage it, you do not necessarily need to take care of every single task involved. When you edit images yourself, you take on additional management costs. What are some of these costs?
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Top 5 Tips for Creating Presets the Right Way

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How many hours do you spend in your post-wedding workflow? Your time is so valuable that you need to make sure you use every minute to its fullest. Creating and using Lightroom presets to add your Signature Style to images is a fast way for you to maintain consistency and quickly deliver your images to clients. But, if you spend too much time creating presets, you are missing out on important parts of your business that require your attention.

In our Surefire Methods to Creating Presets the Right Way Webinar, Cole Joseph shared how to create custom presets for your business to match your Signature Style, and how to use them to simplify your process in Lightroom. Here are the top 5 tips from Coles recent webinar for you to implement into your workflow today.

1. Create Unique Presets for Images

Just like you can save time when you outsource various parts of your workflow, Lightroom presets help you eliminate time from your post-wedding workflow by allowing you to quickly apply artistic edits after your images are color corrected. Although you can purchase presets for your business, creating them means you have complete control over the style you place on your images. 

Lightroom presets help you provide exceptional service because you can add your style faster, meaning you will have a quick photo turnaround time. Plus, when you create and use presets, you save time which equals more money for your business. The more time you can save in your post-wedding workflow, the easier it will be to work on other projects to increase your profit.

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Surefire Methods to Creating Presets the Right Way Webinar

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In your post-wedding workflow, it’s easy to lose track of the time you spend on your tasks; especially adding your artistic edits. After your images are color corrected, applying your Signature Style is an important task to take care of to diversify yourself from others in the industry. Using Lightroom presets can assist you in developing a quick and simple process for adding your Signature Style to your images. But, spending too much time adjusting your presets can take away from other areas in your business. How can you make presets that represent your style and quickly add them to your photos?

In our Surefire Methods to Creating Presets the Right Way Webinar, Cole Joseph will demonstrate simple tips to help you create your very own presets for your Signature Style!

Wednesday, May 11th 
10am PDT – 11am PDT

RSVPNowOrange_CTA900

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Lightroom vs. Photoshop: When You Should Use Each

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As a photographer who is busy working with clients, shooting their engagement and wedding photos, and spending hours on your post-wedding workflow, incorporating tools which help you decrease your time spent is crucial to your success. Of the workflow options you have, two of the highest regarded programs for photographers are Lightroom and Photoshop. Each of these post-wedding workflow systems assist you in quickly working on images to send them to your clients. They are also programs you can use after your images are color corrected by a wedding photo editing service, such as ShootDotEdit.

Sometimes, it can be confusing to know which one you should be using during your post-wedding workflow, especially when you may be knowledgeable about both. For you to have the fastest workflow possible, we wanted to share with you what the appropriate times are to use both Lightroom and Photoshop.

Retouching

During the wedding shoot, you do your best to make your clients look flawless. Sometimes, there are unflattering elements in the photos, such as stray hairs or blemishes which are apparent in the image. When you are looking to quickly fix these issues, Photoshop allows you to use various tools, like the spot healing brush and patch tool to retouch your photos. Lightroom also has some great tools for basic retouching. If you want to do basic blemish removal and skin smoothing, you can stay in Lightroom to perform your edits. When you are looking to perform heavy retouching, which requires the liquify tool and others, you can use Photoshop for this.

Related: How can creating a strong and recognizable brand through your images skyrocket your bookings?

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Top 5 Tips to Use Presets with your Color Corrections

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Regardless of how many weddings you shoot per year, your post production workflow can be the most time-consuming part of your job. As a business owner, it is important to master your post-wedding workflow to ensure it is not taking up too much of your time. Using presets in Lightroom can help you speed up your workflow and deliver breathtaking images.

In his fifth webinar with ShootDotEdit, Jared Platt shared how to strategically create and use presets in your post-wedding workflow. Decrease your post-wedding workflow time when you implement these top five tips using presets with your color corrected images.

1. Develop Multiple Presets

After your images are color corrected and have a consistent look, it can be helpful for you to add a few of your own edits to showcase your personal style. Though it may take a bit of time upfront, creating separate presets can help you achieve your desired look in the least amount of time. For instance, you may want one image to include an increase in saturation, a reduction in clarity, and a vignette. But, there may also be times when you want to use one effect. If this is the case, you are making extra work for yourself when you try to undo one of the effects in the preset. When you create separate, specific presets, you will not need to go back and make changes that cause you to make additional changes.

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Top 5 Tips for Photoshop Techniques

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As a photographer, one of the elements that makes you stand out from the hundreds of other photographers in your area is your Signature Style and the effects you add to your images. After you send your images to a wedding photography post processing company and receive the color corrected images back, this is the time for you to make your images unique and stand out.

In our webinar, Photoshop Techniques for Photographers, fashion photographer Lindsay Adler shared how to create simple yet eye catching visual effects in Photoshop. She believes that by utilizing Photoshop effectively, you can change your vision of beautiful imagery, while optimizing your wedding photography business at the same time. Here are the top 5 tips for Photoshop techniques that you can use on your next set of images.

1. Use Adjustment Layers and Layer Masks

In any photo, if there is a color or tone you don’t like, you can change it through the adjustment layers. By using the adjustment layers, you can alter your photo and make the colors work for your overall vision that you have for the image. For example, with the adjustment layers, you have the ability to alter and minimize or maximize the color hue, saturation, and vibrance of an image to achieve the desired look you are aiming for. [···]

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