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Make Your Social Media Work For You

Featuring Tiffany Williams

Written by Sabrina Sabbagh

Tiffany Williams Photography Feature ShootDotEdit

Canceling her Wedding Wire account and choosing not to do any bridal fairs was a drastic and risky move for Montana-based wedding photographer, Tiffany Williams. She called it a tenuous time as she shifted her entire marketing plan and budget toward self-promotion on social media.

“I was hitting social media really hard and I was starting to connect with more people on Instagram.” Tiffany says the web-based client subscription sites served her well for many years, but it was time to lean into attracting clients based on who she is as a person. “I really wanted to connect with people at a heart level.”

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