One of your main focuses as wedding photography business owner is to attract new clients and book more weddings. Booking more weddings helps your business grow, and allows you to place your images in front of larger audiences of ideal clients. Since there are many strategies you can use to book more weddings, we reached out to the International Academy of Wedding Photographers to gain their valuable insights. Below, they are sharing one surefire way you can book more weddings throughout the year.
It’s the beginning of a new year, and as you look at the calendar, you can’t help but have a little knot in your stomach. You may be a great photographer. You may have great branding. You may be a friendly person. But, how do you get more couples to think about using you? The number one way we have received more bookings is by REFERRALS! Referrals from our clients, the wedding party, or family we have worked with, and the vendors we’ve worked alongside!
Not only should you be spoiling your client with great service along the way, a lot of photographers forget how important the wedding party is in your marketing strategy. These potential brides and grooms are with you all day long and watch you work. Here are some key ways to get this group on your side and calling you first when they get engaged.
Image Compliments of Matt Kennedy Photography