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How to Grow Your Wedding Business with Holiday Cards


With your Holiday Card Template Pack and the 10-step process to creating a successful holiday campaign, you have the tools to excite your clients, bring in some additional income, and gain awareness for your wedding photography business.

One of the fastest ways for you to build strong relationships, and turn your clients into referral engines, is to keep in touch after the wedding day is over. Clients who trust you and remember their positive experience with you will be the ones who will refer you to their loved ones.

The holiday season brings the slow season. Now is the perfect time for you to reach out to your past and current clients with holiday cards! Once you create branded cards through the 10-step process, it’s time to use them to grow your business. Here are a few tips to help you grow your wedding photography business through holiday cards.

Send Personal Photos

As their photographer, you spend so much time on your client’s photos and how you can make them special. Sometimes, though, it can be helpful to share your favorite photos of your personal life. This can include photos of your family, friends, and those closest to you. When you send a holiday card with your loved ones on it, you remind clients you are not just a photographer. You are a part of a family, and have a life outside of your business, which humanizes you in their eyes.


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