As a wedding photographer, do you have a specialty which is recognizable to your ideal clients? Your specialty can range from shooting indoor or outdoor weddings, or specific scenarios you prefer to work in. A bride and groom looking for a wedding photographer most likely have an idea of where they would like their wedding day to take place. If you shoot only locally, your ideal clients will hire you to shoot in your current location. If you prefer to shoot outside of your area, you are a destination wedding photographer who has a wider range of clients to reach out to.
Booking destination weddings gives you the opportunity to travel, meet new people from different parts of the world, and photograph beautiful images of unique locations for your couples. Since the booking process differs slightly based on the fact that you may shoot in a different location for every single wedding, we wanted to share 4 quick tips with you to speed up the process.
1. Target Your Market on Facebook
When a couple searches for a wedding photographer, one of the places they look to find out more about you is social media, specifically Facebook. Since your Facebook page should reflect your brand (who you are as a photographer and business owner), the message you send clients should be one that is trustworthy. After all, couples looking for a destination wedding photographer may not be anywhere near you to meet you in person. Your Facebook page should send clients a message which assists them in trusting you for their big day.