Here at ShootDotEdit, not only do we take care of your post wedding photography needs, we also enjoy educating you on the best practices to grow your business. There are many aspects of your photography business that you must master to create a constant flow of bookings. Relying on clients referrals is an effective way to bring in new revenue, but that is not the only referral avenue you have to work with. While your past clients are great for referrals, the vendors that you work with at each event can be great, if not better sometimes! Learning how to work with vendors to create a vibrant referral network is key to growing your business.
In our Turning Vendors into Referral Engines Webinar, photographer and business owner J Sandifer shared tips on how to use vendor referrals to increase your bookings this year. Here the top 5 tips that you can apply to your business today to get started.
1. Be the center of your local network
In the social media age, Facebook, Twitter, Linkedin, and Pinterest have created a new and unique way for you to interact with friends and business associates. While using social media can be helpful to your business, there is still a lot of value in face-to-face meetings. When you build a connection with your vendors on a personal level, you are creating a lasting relationship. These relationships will increase the referrals you get for your business. As you form relationships with vendors, remember to stay top of mind with them – every few months, reconnect with them over coffee or lunch to see what you can do to help one another out! [···]