Photography Business

The 4 Secrets to Building a Killer Pricing Page

4Secrets_Pricing_BannerSetting up photography pricing can be a professional photographer’s Achilles Heel. Price too high, and you may have no clients; price too low, and you may work a lot but never break even. As a business owner, you need to know your pricing as well as you know your camera. With this healthy balance, you will be well on your way to successfully optimizing your photography business. For you to have the best business you can, we wanted to share these 4 secrets to creating a killer pricing sheet that will help you to book your dream clients.

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CreativeLive Course – Featuring Roberto Valenzuela

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CreativeLive is our favorite resource for awesome online education for professional photographers. We are featuring our favorite courses in a blog series – we think they will help your art and your business!

Get the best out of the location. Select the perfect pose. Execute. That’s Roberto Valenzuela’s method, and that’s what he’ll be teaching at CreativeLive! With Roberto’s practical, repeatable method you can make the most out of any location by identifying the elements you can use to enhance your images and the distracting elements you want to minimize and avoid.  [···]

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CreativeLive Course – Featuring Jen Rozenbaum

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CreativeLive is our favorite resource for awesome online education for professional photographers. We are featuring our favorite courses in a blog series – we think they will help your art and your business!

Photographer Jen Rozenbaum didn’t let anything stand in her way when starting her boudoir photography business. She started shooting in her bedroom and built a profitable career from there. In this three-day boudoir tutorial, Jen teaches you how to put the “HOT” in photography and to take your posing to the next level!  [···]

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5 Things Your Website Desperately Needs

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Technology is notorious for constantly changing, and with your photography business, it is imperative to be as updated as possible. In today’s world, searching for products and vendors online has become the norm, meaning your photography business website needs to be updated as frequently as technology changes. If you keep your business updated and current, optimizing your business will be a smooth process. Here are five tips to ensure that your website stays up to date.

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How to Maximize Your Photography Facebook Page

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Running a successful wedding photography business involves marketing and promoting your services to get more clients. Love it or hate it, your photography Facebook page is an important element to use in a well-thought-out marketing plan. Facebook for photographers is an ideal way to attract potential clients and make connections with them.

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Our Secrets of Blogging Webinar with Jeff and Erin Youngren

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Attract more clients through your blog with the best kept blogging secrets! Come join us for this FREE webinar, supported by WPPI and hosted by our President Jared Bauman and Blogging Pros Jeff and Erin Youngren! During this blogging webinar, Jeff and Erin will unlock the secrets of successful blogging to generate more clients. They will share the tools they use in their systematized blogging workflow that helps them blog regularly and effectively. Some of the topics include: [···]

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Fast Turnaround Time makes you Money

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We live in a world loaded with information and innovation. Our lives have changed drastically in the past few decades with the increase in technology and available data. And nothing has changed more than the photography industry. On the journey from film to digital, everything from gear to capture to edit to share has gotten faster. At ShootDotEdit, we believe the faster we return your images as a part of our wedding photography editing services, the faster you can get them back to your client. The faster the client receives their images, the happier they will be, and the more your business will benefit. We believe “Fast is Best” for your wedding photography business.

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Which Annual Plan is Best for You?

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At ShootDotEdit, we know that your photography business is as unique as the images you shoot. No two businesses, like no two weddings, are the same. Because of this, we offer multiple pricing plans for our wedding photo editing services so you can choose what’s best for you and your business! In order to fully explain the features, advantages, and benefits of our plans, we have gathered insights and knowledge to share with you from our clients: wedding photographers just like you. These professional photographers have partnered with us using our UNLIMITED and our Rollover plans, and they have all agreed that it has saved them both time and money, provided greater image consistency, and even offered them peace of mind! [···]

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10 Things that Help your Business go Fast

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Setting up systems for your wedding photography business will help enable you to build a “Fast is Best” company. As a professional wedding photo editing company, we understand how important it is to be fast and efficient in your workflow. To help get you started, here are 10 programs and apps that will help your business go fast and save you time.

1. Dropbox

Bring all your photos, docs, and videos anywhere. Any file you save to your Dropbox account will also automatically save to all your computers and devices. Folders can be easily shared to collaborate with other clients and colleagues. You can also connect Dropbox with your social media accounts like Facebook and Twitter to share your photos with friends, family, and potential clients. Interested in sharing photos with vendors after a wedding? Dropbox is a great and simple solution!

Related: 3 Reasons Fast Works

2. Evernote

With Evernote, all of your notes, web clips, files and images are made available on every device and computer you use. Do you keep notes for every client? Evernote is a great place to store them so you can pull them up at any time, in any place. Evernote also has an organization system, allowing you to either categorize your notes into different notebooks or clump them all together as “stacks.” Evernote will keep organizing notes simple and FAST as your client list keeps growing.

3. 1Password

1Password can create strong and unique passwords for you. Rather than trying to remember all 30 of your passwords for each business-related program you use (along with your personal ones), 1Password will remember them, and restore them, all directly in your web browser. All you need to do is create one strong password and this program will do the rest! 1Password is a great place to keep them safe and secure so you don’t have to worry about searching for passwords when you need them.

4. Text Expander (Mac)

Type more with less effort! TextExpander saves your fingers and your keyboard, expanding custom keyboard shortcuts into frequently-used text and pictures. Do you have emails that you send to every new client or a standard wedding timeline that you send out before the big day? Text Expander is great for filling out those emails, saving you time.

Related: 10 Reasons You Need to Outsource Photography Editing

5. Boomerang

With Boomerang, you can write an email now and schedule it to be sent automatically at the perfect time. Just write the message as you normally would, then click the Send Later button. You might answer all of your emails at 11PM, but that doesn’t mean you have to let your clients know that! You can write an email when you want, then schedule it to send during normal business hours. This helps to educate your clients (even brides!) to respect your business time and personal time.

6. IFTTT

IFTTT is an online service that links your networks and allows you to create “recipes.” These recipes are rules you create that allow different actions to occur between your different social networks. Some great examples include a recipe that can copy an email with the word “receipt” in the title to a Google doc to help keep track of your expense—or a recipe that links all your Instagram photos with a certain hashtag to a Dropbox folder to download and keep. The possibilities are endless. These recipes can do everything for your business.

Related: What is a Specialist?

7. Wunderlist

Wunderlist is an easy way to manage and share your to-do lists. It works on all platforms and devices. You can create a to-do list for a wedding while you are at home on your computer; then, while you are on-site at the event, you can check items off on your phone. Then, before the night is over, you can review the list on your laptop to make sure you got them all.

8. Hootsuite

Hootsuite is a social media management system that businesses can use to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. You can plan all of your tweets, Facebook status updates, and other social media updates from one place at one time. Hootsuite also allows you to monitor and immediately respond to what people are saying about your wedding images and blog posts.

Related: Fast Turnaround Time Makes You Money

9. ShootQ

Developed by photographers for photographers, ShootQ is your virtual studio manager, assisting you from the moment a prospective client contacts you until the final product is delivered. You can use ShootQ to subscribe to calendaring applications like Google Calendar or Apple iCal. It keeps your job leads and workflow organized and always reminds you what needs to be done next.

10. Asana

Asana is a project management software that allows you to share projects among users and to set deadlines. It’s a great tool to keep track of all of your clients and to allow other members of your team access to all of their information. A really nice feature is the ability to set sharing for each individual project. So if you have a few associate photographers, you can allow them to see only the clients they will be helping with, and they will not be overwhelmed with all of your clients or projects.

The faster you can utilize any of these programs and apps within your workflow, the faster your wedding photography business will grow. Discover additional ways to speed up your workflow with our Guide, 27 Simple Hacks to Transform your Business! Click the banner below to download your copy now.

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