Efficiency Tips & Tricks

How to Start a Photography Business: The Wedding Photographer’s Guide

When you first picked up a camera and began taking pictures, do you remember how you felt? As you snapped photos of your surroundings or your friends and family, you may have thought about how getting into photography would be your dream job (and may have thought about starting a photography business).


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Holiday Session Email Templates for the Wedding Photographer


Thinking about the upcoming holidays and planning holiday portrait sessions may be a distant thought (we’re still in busy season, right?). With the wedding shoots stacked up, another project might seem out of the question. But, what if we had a way to plan your holiday sessions for you… and all you had to do was send the emails? With our Holiday Session Email Templates, created with Táve and France Photographers, we’ve made it simple and taken the guesswork out of launching these sessions!

Holiday Email Session Templates for the Wedding Photographer



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Joe Buissink :: What’s Old is New Again: Online Event


Has this ever happened to you? You spend countless hours developing branding strategies for your business, only to realize you fell short of your overall goals. Refreshing your brand is crucial to taking your business to the next level, though it’s a daunting and challenging project. We’re excited to announce our upcoming Online Event with Joe Buissink, where he will share his secrets on how to reinvent your photography business brand!

What’s Old is New Again: Online Event

Tuesday, February 9th
6pm PST – 7pm PST


During the Online Event, Joe will share how to: 
Skyrocket your profit through print sales
– Impress clients with the reinvention of your brand
– Sell higher-priced wedding packages to every client
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5 Wedding Photography Email Templates You Need

wedding photography email templates

When you are constantly meeting and booking new clients, your workload increases and you receive more tasks and projects which must be completed. Incorporating systems into your business to help you quickly master your workflow is necessary for you to succeed. Here at ShootDotEdit, we understand how important it is to have multiple systems in place, especially when it comes to tasks which take up your time.

Download our 49 Email Templates for Wedding Photographers and save hundreds of hours in your workflow each year!

Photographer Email Templates

Throughout your interaction with your clients, your communication often occurs through email. Email is used to send over wedding photography packages, to confirm photo shoot timeframes, to gather information for the wedding timeline… and a whole host of other things! Because so many of your emails are the same from client to client, email templates help you speed up the process and make minimal changes for each client. Our 49 free Email Templates are available to make that part of your workflow much simpler. To ssimplify,we share here our top 5 wedding photography email templates you need to be using in your business.

1. New Inquiry Automated Response

This is perhaps the most important photographer email template there is. Getting back to your prospective client as fast as possible is vital. When a new client is interested in your services, they will reach your website, find your contact info, and reach out to you. Because this may happen on a regular occasion, you should have a photography email template which gives your potential clients a bit more information about you. With this template, all you would need to do is update the potential client’s name and the dates you would be available. Your new inquiry automated response template would look something like this:


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[Webinar] Simplifying In-Person Sales with Chris Scott


How do you feel about selling your products and services to clients? Whether you are an artist first and a business owner second, or vice versa, in-person sales can be challenging to master. So you can focus on selling your work, not your soul, we’re excited to announce our webinar, Simplifying In-Person Sales. In this free webinar, Chris Scott will share how you can create a sales routine that will help you sell more work, make more money, and outperform your competition (without ever feeling like a salesperson).

Wednesday, January 20th
10am – 11am PST



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Guide: How to Make the Most of the Off-Season


Here at ShootDotEdit, we enjoy educating you on various ways to grow as a photographer and a business owner. Throughout 2015, we’ve provided you with webinars that cover necessary topics to help take your business to the next level. Since there were so many tips in each of those webinars, we wanted to share a helpful checklist that can assist you in working on one part of your business at a time. Introducing our Making the Most of the Off-Season Guide! Use this guide to improve certain aspects of your business you wanted to during the busy season, but didn’t have the time.




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Top 5 Tips to Use Presets with your Color Corrections


Regardless of how many weddings you shoot per year, your post production workflow can be the most time-consuming part of your job. As a business owner, it is important to master your post-wedding workflow to ensure it is not taking up too much of your time. Using presets in Lightroom can help you speed up your workflow and deliver breathtaking images.

In his fifth webinar with ShootDotEdit, Jared Platt shared how to strategically create and use presets in your post-wedding workflow. Decrease your post-wedding workflow time when you implement these top five tips using presets with your color corrected images.

1. Develop Multiple Presets

After your images are color corrected and have a consistent look, it can be helpful for you to add a few of your own edits to showcase your personal style. Though it may take a bit of time upfront, creating separate presets can help you achieve your desired look in the least amount of time. For instance, you may want one image to include an increase in saturation, a reduction in clarity, and a vignette. But, there may also be times when you want to use one effect. If this is the case, you are making extra work for yourself when you try to undo one of the effects in the preset. When you create separate, specific presets, you will not need to go back and make changes that cause you to make additional changes.


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Holiday Card Templates 2015


It’s that time of year again – busy season is coming to a close and you’re wrapping up your final wedding tasks. You’re busy, but this is no time to leave easy profit on the table!

Selling Holiday Cards to your clients is a great way to add an additional revenue stream, and keep you (and your images) top of mind! Download our 2015 Holiday Card Templates, add your personal style, and send them off to Miller’s Lab to take care of the ordering process!




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27 Ways to Increase Bookings for Your Wedding Photography Business Next Year

wedding photography business tips

No matter what time of year it is, it’s always a good time to focus on increasing bookings for your wedding photography business. Wedding photographers typically book many months in advance, sometimes even years prior. Because of this, changes and improvements you make today could take quite awhile to be reflected in your profits. We have valuable tips to share that can help you learn how to get more business each year.


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Posing Deep Dive: Contrasting Colors can Make or Break Images


When you are photographing couples, there are several factors to take into consideration in order to produce a beautiful photo. Not only do you need to examine your surroundings, understand the lighting, and determine the best pose, but you also need to look at elements such as color. Color can play a large role in your images, because it can direct your attention to a certain aspect of the photo.

In our Posing Critique Webinar with Roberto, one of the goals was to help photographers learn posing techniques to enhance and improve their work. Today, we are continuing our Posing Deep Dive series with Roberto Valenzuela, where he takes a clinical look at some of the images submitted and provide tips and insights on how to improve them! In this second installment, Roberto explains the importance of being aware of colors in your shot and how they can affect the focal point of the image. Enjoy!
This week, I want to focus on an image submitted from Vince Murdock from Indigo Sky Photography. Overall, this photo is beautifully done, and the contact between the couple engages the viewer, and a true connection is made.

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