In order to win over clients and expand your business, you need to develop a strategy for potential clients to find you online. There are many platforms to get your name out there, such as Facebook, Twitter, and Instagram. Social media is one of the fastest ways for your business to gain exposure, and you can use social sites to your advantage by using them as platforms to share your blog posts. Here are three ways to create a successful blog strategy that will help you book more clients.
1. Create Dynamic Content
Content that is relevant and up-to-date is referred to as dynamic content. With dynamic content, consistent blogging can become the front-runner for your marketing. Create compelling blog content by sharing positive tidbits of your personal experiences while photographing recent weddings—this will help clients get to know you and cause readers to engage with your blog and check back regularly for updates. Most importantly, consistent and relevant content delivery on a regular basis is part a successful SEO plan, which leads to a higher ranking on Google. Include recent work so people can get a good sense of your personal style and brand. [···]