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3 Tips to Better Natural Light Photos

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Learning how to effectively use light to create stunning images is essential for wedding photographers. Not only will it set you apart from other photographers, but it will give you the confidence to shoot in any type of lighting situation. We recently shared 5 off-camera lighting tips for you to use, and now we are diving into natural lighting! Natural light, while readily available to every photographer, is not always the easiest tool to work with. There are several factors to take into consideration with the light in order to take great photos. Here are 3 tips to shooting better natural light photos that you can use during your next session.

1. Time of Day

When it comes to how often natural light alters throughout the day, it is easy to have a love-hate relationship with it. One minute the sun can be casting a gorgeous golden light onto your bride and groom, and the next minute, clouds have overtaken the sky and the sun is gone. With the light constantly changing, do your best to prepare and determine ahead of time which type of light is ideal for your shoot. For example, if the bride and groom are longing for photos with the glowing sun illuminating the background, you will want to ensure that you schedule time to photograph them before sunset during golden hour. [···]

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Personalizing your Pricing

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When it comes to your wedding photography business, it’s no secret that you want to be unique, especially form other photographers in your area. There are a number of ways you can stand out through your website, social media, and the images you produce. Imagine if you could also personalize your pricing to center it around items and services that you knew your clients wanted? Here’s a little secret – you can!

When it comes to pricing, there is one important thing that will help improve it – determining the “must-haves” for your clients. Must-haves are items that your clients must have and order when they book you. These must-haves are different for every photographer, since you all attract a different type of client. By taking the time to learn what is most important to your clients, you can personalize your pricing and increase your bookings exponentially! [···]

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4 Ways to Streamline Album Design

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After the wedding day is over, the bride and groom anxiously await their images from the big day. While providing the bride and groom with the images in an online gallery or DVD is a great way for them to see all of their images, many couples love to have a physical book of their favorite moments of the day.

Creating a wedding album for them to display and share with their friends and family is a great way for them to remember the wedding day! This is also an opportunity for you to further show off your signature style. So how do you design an album that your clients will love and want to share with their friends and family? We’ve put together the top 4 album design tips that will keep your albums timeless and streamline your album design.

1. Create a strong story

A successful album will tell a story of the wedding day, from the bride and groom getting ready to the farewells as the couple heads to their honeymoon. Perhaps there was a funny moment that happened during the day that’s just too good to leave out, or you shot little moments throughout the day that harnessed a lot of emotion – those are the moments you want to include in the album for your clients to enjoy! When it comes to placing the photos in an album, consider placing them chronologically to keep the timeline of the day moving forward throughout the book. Highlight certain images that are especially significant to the story by dedicating an entire page to one image. [···]

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5 Tips for Better Business Organization

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When you decided to become a wedding photographer, what was it about this career that enticed you? For several, it’s because they love taking photos. Here’s a fun fact – only about 12% of your time is spent actually taking photos! The rest of the time is dedicated to marketing, accounting, sales, networking, and more. As a wedding photographer, you actually signed up to be a business person for most of the time!

Managing a business is no easy feat and can quickly become overwhelming. One key to being successful is ensuring that you have the proper organizational tools in place to keep your priorities on track. To help you with this, we’ve put together 5 tips to help you better organize your business.

1. Use office management programs

Whether you work from home or have a studio, having a solid system to manage the ins and out of your business is vital. There are several options to explore, from hiring a studio manager to using a studio management software. A great virtual studio manager is ShootQ, which was developed by photographers for photographers. It allows you to keep your workflow organized from the moment a prospective client contacts you until the final product is delivered. Because everything is managed online, you can easily access the information whenever you need it. [···]

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3 Facebook Tricks to Double Your Exposure

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Did you know that there are up to 864 million users on Facebook per day, and 1.3 billion users on this site per month? With these numbers, the possibilities are endless when it comes to increasing followers for your business! Knowing the best ways to post on Facebook can significantly boost your chances of meeting and booking new clients for your wedding photography business. So where do you start? Here are 3 tricks that you need to help you double your exposure on Facebook.

#1. Post a variety of content

As you work to create your Facebook posting schedule for each week, it is imperative that you switch up the type of content that you provide. Post funny images, memes, or something related to photography that does not necessarily have anything to do with your business. Since posts featuring images get 39% more interaction from Facebook users, be sure to include images as often as possible. Post images that feature your favorite quotes, and encourage your followers to share them with their friends on their personal pages. [···]

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Top 10 Blog Posts of 2014

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Now that the new year is upon us, we wanted to take a look back at some our favorite (and yours!) blog posts of 2014. We covered everything from posing during shoots to growing your business and booking ideal clients. Take a stroll down memory lane with us as we countdown our Top 10 Blogs Posts of 2014!

#10. Pro Wedding Photographer Tips: 3 Tricks to Posing the Groomsmen

We know that the bride gets most of the attention on the big day, but it is important not to discount the groom and his groomsmen! The gentlemen have spent time and money selecting their outfits and prepping for the big day, and here are 3 simple ways to pose them so they look their best.

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6 Ways to Prepare your Business for a Baby

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As an expecting parent, you are thrilled for the arrival of your new baby. As a wedding photography business owner, it can be challenging (and a bit scary!) to figure out how you will run your business while taking care of your baby. While you may learn that things do not always go as planned with a baby, the key to becoming successful at both jobs is to prepare as much as you can in advance. Here are 6 tips that will assist you in prepping your business before you have a baby.

1. Book clients in advance

Meeting with new clients can be time consuming because you are getting to know the couple while helping them plan out the most important day of their lives. Scheduling meetings may become challenging when the baby is born, so it is helpful to schedule as many meetings as possible before the baby’s due date. The more weddings that you can book ahead of time, the easier it will be to plan those wedding days out in advance to ensure that everything is taken care of and there is a family member or caretaker you trust to watch the baby. By booking far in advance, it will also help you secure work for when you do have your baby. [···]

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Top 5 Tips for Shooting Wedding Photography

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Before the wedding day, you spend months getting to know the bride and groom. The couple has seen what you have to offer through meeting you and observing your website and is anxious to see what type of images you will produce on the big day. Here are the top 5 tips for shooting wedding photos that will assist you in the necessary preparation you need to create a successful day for the bride and groom.

1. Scout the location

Visiting the location before the wedding will make a difference in the type of images you provide to your clients. You will become more familiar with the location, the lighting, and where you will need to stand to take the right shots. When scouting, arrive at the location around the same time of day that you will shoot the wedding. This will help you see what type of lighting there is at this time of day and what equipment you need to bring. [···]

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The 30 Must-Have Shots from the Wedding Ceremony

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On their wedding day, the bride and groom are wrapped up in wedding festivities, such as reciting vows, taking photos, visiting with family and friends, and dancing the night away. Because the bride and groom have many roles to play on their wedding day, there are many moments that the couple will miss. You have the unique opportunity to capture those moments with your camera. As you prepare your image list for your next wedding, check out these 30 must-have shots from the ceremony you can include to show your couple every important moment of their day.

Download our 127 Essential Images Guide to receive a comprehensive photography playbook for the wedding day!

1. Details of the Ceremony Site

Before guests arrive and the ceremony begins, be sure to take photos of the ceremony site with no one in it. These are great shots for the bride and groom to see all of the details that went into their ceremony site, and you can also share these images with vendors!

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Image Compliments of Roberto Valenzuela

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Balancing Your Business and a Baby: Long Term Sustainability and Health

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Today is the final post in our Blog Series: Balancing Your Business and a Baby with Leeann Marie. Setting yourself up for long term sustainability and health – that’s the theme for today. Before the baby arrives, it is important to take a look at your business and personal life to figure out what adjustments and changes need to be made. Leeann has several insights about areas to look at to set yourself up for success once the baby arrives.

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This is the last part of my Business and Baby series! Wahhhh! Wait. Was that the baby?

Today we’ll sum it all together – we started with the idea of creating a routine when the baby has arrived, how to manage your limited amount of spare time, balancing 3 jobs, and how to tackle wedding days. Today we’ll talk about the final piece: preparing for baby by setting up your business and personal life for success. [···]

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