Instagram for wedding photographers… on the one hand, there are so many ways the app can be valuable for your photography business (and so many success stories to prove it). On the other hand, it’s constantly changing and challenging to master. The algorithm updates, the addition of Stories – there are so many things to keep up on. Yet, using your Instagram business account to increase your reach is a proven strategy to help grow your business.
In our Online Training: Instagram Strategies for Wedding Photographers That Actually Work, Natalie Franke shared an exclusive walk-through of her Instagram account. She also shared her recent discoveries on how to make money on Instagram and grow your business. Here are the top 5 tips from Natalie’s Training to discover how to succeed.
1. Use Planoly for Scheduling
Like many parts of your wedding photography marketing strategy, using a scheduling program to help you with Instagram is crucial. Natalie uses Planoly to not only schedule her posts and set reminders but also to store images for future Instagram posts. The program works for both your phone and desktop and allows you to plan and schedule your content so you can market to the best of your ability.